Build a stronger Amazon drafting brief before you ever open ChatGPT.
Desktop-first workspace for product inputs, keyword organisation, Amazon-safe rules, and a final copy-paste prompt. Everything runs client-side and persists locally in your browser for V1.
0 keywords loaded0 primary keywordsCompleteness 7%Strict mode on
Product focus
Start with your product name
Market
UK ยท own-brand
Use cases
Add scenarios to improve bullet and description coverage
Session
Product Details
Product listing inputs
Fill in the commercial details, proof points, and objections you want the later prompt to brief clearly.
Keyword Input
Paste or upload your keyword set
Supports plain text, CSV, and TXT. CSV columns can include keyword, searchVolume, priority, sectionPreference, exactPhrase, exclude, and tag.
Keyword Table
Editable keyword organiser
0 keywords
Keyword
Tag
Priority
Volume
Section
Exact
Exclude
Pin
Label
Allocation
Rules & Settings
Amazon-safe drafting guardrails
Keyword Allocation Preview
Rules-based keyword placement
Allocation prioritises relevance first, then search volume, while respecting exact-phrase pins and backend overflow.
Duplication under control
Title
0
No keywords assigned yet.
Bullets
0
No keywords assigned yet.
Description
0
No keywords assigned yet.
Backend
0
No keywords assigned yet.
Keyword heatmap
Desktop-first preview
Exact phrase status
No exact phrases have been marked yet.
Writing Briefs
Live prompt-ready output
These blocks update instantly from your inputs, keyword strategy, and V1 compliance logic.
Completeness 7%Strict Amazon mode
Title Brief
Recommended keyword order:
- Add at least one primary keyword.
Suggested formula:
[Primary Keyword] + [Core Product Identifier] + [Main Benefit or Use Case] + [Audience / Scenario] + [Secondary Context]
Title target length: 150-200 characters
Current preview: 0 characters
Warnings: Title preview is below the configured minimum length target.
Words or phrases to avoid:
- best, guaranteed, miracle, #1, free gift, clinically proven, decorative symbols
Preview line:
Bullet Brief
5-bullet writing framework:
Bullet 1: Give a factual overview of what the customer gets.
Recommended keywords: Add more keywords or leave flexible.
Feature-to-benefit reminder: Use a factual feature anchor -> Explain the customer payoff
Use case reminder: Anchor the bullet in a realistic scenario
Framework preview: What it is: | Give a factual overview of what the customer gets.
Bullet 2: Translate the main feature into a clear convenience or value benefit.
Recommended keywords: Add more keywords or leave flexible.
Feature-to-benefit reminder: Use a factual feature anchor -> Explain the customer payoff
Use case reminder: Anchor the bullet in a realistic scenario
Framework preview: Benefit: Lead with the main convenience win | Translate the main feature into a clear convenience or value benefit.
Bullet 3: Show the standout product quality or differentiator.
Recommended keywords: Add more keywords or leave flexible.
Feature-to-benefit reminder: Use a factual feature anchor -> Explain the customer payoff
Use case reminder: Anchor the bullet in a realistic scenario
Framework preview: USP: Call out build quality or a standout feature | Show the standout product quality or differentiator.
Bullet 4: Handle a likely objection and make setup or use feel easy.
Recommended keywords: Add more keywords or leave flexible.
Feature-to-benefit reminder: Use a factual feature anchor -> Explain the customer payoff
Use case reminder: Anchor the bullet in a realistic scenario
Framework preview: Reassurance: Reduce friction and answer a likely concern | Handle a likely objection and make setup or use feel easy.
Bullet 5: Tie the product back to the problem solved and ideal user outcome.
Recommended keywords: Add more keywords or leave flexible.
Feature-to-benefit reminder: Use a factual feature anchor -> Explain the customer payoff
Use case reminder: Anchor the bullet in a realistic scenario
Framework preview: Outcome: Show the practical result | Tie the product back to the problem solved and ideal user outcome.
Description Brief
Target audience: Add a clear audience statement.
Recommended contextual keywords: Add supporting secondary keywords.
Scenarios to mention: Add at least one usage occasion.
Differentiators to mention: Add at least one differentiator.
Practical usage reminders: Explain setup, fit, and daily use.
Trust-building details to include: Materials, pack size, and reassurance details.
What to avoid: Risky claims, testimonials, URLs, and medical language.
Preview line: Audience focus: Define the audience clearly
Backend Search Term Brief
Suggested unused keyword pool: No spare keywords yet.
Punctuation reminder: use spaces only.
Byte limit reminder: 0 / 250 bytes
Filler words to exclude: the, and, for, with, to, a, an, of
Duplication reminder: avoid repeating title or bullet phrases when possible.
Preview line:
Final Master Prompt
You are an expert Amazon listing optimisation specialist.
Using the product information, keyword strategy, and rules below, write:
1. Amazon title
2. 5 bullet points
3. Product description
4. Backend generic search terms
OBJECTIVES
- Maximise relevance and indexing
- Use semantic SEO naturally
- Keep human readability high
- Follow Amazon-safe writing practices
- Do not keyword stuff
- Do not repeat the same exact search term more than 3 times across the full listing
PRODUCT INFORMATION
Product name:
Brand name:
Product type:
Marketplace: UK
Listing type: own-brand
Target audience:
Key features:
Key benefits:
Materials or ingredients:
Pack size / quantity:
Usage occasions / scenarios:
Problem solved:
Differentiators / USP:
Common objections / concerns:
Tone of voice: Clear, persuasive, trustworthy
Compliance notes / claims to avoid:
KEYWORD STRATEGY
Primary keywords: Add primary keywords.
Secondary keywords: Add secondary keywords.
Backend-only keywords: Add backend-only keywords.
Exact phrases to preserve where possible: None pinned.
RULES
Title:
- 150-200 characters
- readable
- primary keyword near beginning
- no stuffing
- no promotional claims
- no risky branding
Bullets:
- 5 bullets
- max 250 characters each
- feature + benefit + use case
- persuasive and scan-friendly
Description:
- max 2000 characters
- natural paragraphs
- include benefits, audience, use cases, differentiators
Backend terms:
- spaces only
- no punctuation
- avoid filler words
- avoid duplicates
- keep within 250 byte limit
OUTPUT FORMAT
TITLE
...
BULLET POINTS
1.
2.
3.
4.
5.
DESCRIPTION
...
BACKEND SEARCH TERMS
...